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Guestbooks are a basic feature of vacation rental homes, like refrigerators and thermostats. But go digital, and guestbooks become a game-changing asset that can help you save time, delight your guests and set your vacation rental business apart from the pack.
Online guestbooks do the same job as standard paper guestbooks, only better. They supply everything guests need for a great stay including:
Unlike paper guest guides, digital guestbooks update automatically, never get dog-eared and are always close at hand, feeding guests vital information where they want it: on their phones and computers.
Digital guestbooks accomplish all this in a format that’s easy for property managers to master and update.
Here are 6 ways that digital guestbooks can be a gamechanger for your vacation rental business.
Text or email the digital guestbook with everything your guests need before they arrive so they can plan their trip and arrive at their vacation home relaxed and ready for their trip.
Digital guestbooks give guests all the information they need in one place, including when to check in, where to eat and directions to the home. Property managers using digital guestbooks report a drop of 50 percent or more in calls and emails from guests.
Digital guestbooks eliminate going from home to home to update paper guestbooks when there’s a new garbage collection day or a local beach changes their hours. They update automatically so you and your team don’t need to keep track of business closures or changes in operating hours, a tedious, time-consuming task.
It’s easy to add informational videos and photos of the home to digital guestbooks, an amenity guests find helpful. Include a short video of how to use the door code so guests can enter their vacation rental home with ease and a photo of the coffeemaker so guests can buy the appropriate kind of coffee, for example.
Guests love having everything they need for a great vacation at their fingertips, which improves your chances of getting more 5-star reviews.
Since a common guest complaint is that properties provide insufficient information or out-of-date materials, your chances of getting positive reviews increase when you provide an information-filled digital guestbook that more-than-satisfies guest expectations.
Include a link to Google Business Reviews so guests can easily write a review of their rental home.
Digital guestbooks are an impressive feature showing that you run a tech-savvy company that cares about their guests. Displaying your company logo and colors throughout your guestbook reminds guests of your vacation rental business each time they consult it and can lead to direct bookings.
Paper guestbooks in clunky binders are wasteful, costly and bad for the planet. Digital guestbooks are cleaner and safer with no contact from previous guests. They make your business look up to date and environmentally savvy.
Look for these features when choosing a digital guestbook solution:
A great guestbook performs double duty as a concierge, tour guide and cheerleader for your business, and can make the difference between an ordinary vacation and one that’s spectacular. Whether you’re thinking of going digital or want to upgrade your current online offerings, this is an excellent time to explore the exciting options digital guestbooks provide.
Follow our blog for inspiration and helpful tips for your vacation rental business.